To be fair, I was already kind of sick of it, but looking at all the luminescent pink fluid left, I can’t help but feel a touch of dismay. ![]() Find quality beverages products to add to your Shopping List or order. 12 ounces I could hack all right, but I’ve still got a third of the bottle to go and I’m getting kind of sick of this stuff. Shop for Mountain Dew Major Melon Soda Bottles (6 pk / 16.9 fl oz) at Pick n Save. It doesn’t help that this is a 20-ounce bottle. ![]() I’m not much for artificial watermelon flavor anyway (Jones Crushed Melon was solid, but that was more cantaloupe/honeydew than watermelon), and the sharpness of the fizz is really off-putting here. I never would’ve thought of adding melon to Dew, and there’s a reason for that. I had hoped that Major Melon took a cue from Mtn Dew Maui Burst and gone with a more subdued and complimentary flavor profile that adds just enough unique character to the tried-and-true Dew magic formula. Find quality beverages products to add to your Shopping List or order online for. So it’s got that heaviness, but it’s not the same kind of sweetness – it’s aspartame instead of HFCS – and then you add in the fake melon flavor on top of that…it’s a lot for my palate to cope with.Īll that said…it’s not very good. But it turns out, Major Melon is neither of these things, which brings us to the all important Taste: 5.5/10. Shop for Mountain Dew Zero Sugar Major Melon Soda (20 fl oz) at QFC. It also seems to be fizzier than Dew normally is, which sits uncomfortably with the heavy, syrupy texture that we’re all familiar with.Īnd then you’ve got the fact that this is Zero Sugar Dew, which I don’t think I’ve ever had. Which is fitting, because Mountain Dew itself doesn’t exactly taste like lemon-lime, but it doesn’t not taste like it. I guess that’s good.Īnd it tastes…kind of melon-y. So let’s Do the Dew, Major Melon style! I can’t say adding melon to the vague citrus flavor of the original seemed like a gimme, but what have I got to lose?Ĭap came off with a more satisfying “pop” than usual. (I’ve got another soda on deck that is full-sugar, but I’ll review that in a few days.) In any case, when I found a bottle of Major Melon Dew in the Zero Sugar variant – Dew has a ridiculous amount of sugar even for a mainstream soda – I decided to add it to my lineup. “The character-driven design communicates the bold watermelon flavor while telling a story, and we’re really excited to deliver a unique, stand-out offering for the passionate and loyal DEW consumers.I’m not sure if there’s been a great deal of hype around Mountain Dew’s (I’m sorry, “Mtn Dew’s”) newest variant, but then again, I haven’t had my finger on the pulse of soda culture as tightly as I would like of late. “MTN DEW Major Melon is the first new permanent flavor in over a decade and the design evokes fearlessness and fun,” said Leon Imas, VP Design, Beverage & Experience, PepsiCo Beverages North America. The more unique we can make it the more they desire it for their collection of DEW memories. ![]() Find quality beverages products to add to your Shopping List or order. Major Melon (also known in Honduras as Pink Drip) is a Mountain Dew flavor released in stores on January 4th, 2021, as a permanent flavor in the United. They’re always searching for what’s new and have almost a “collector’s mindset” when it comes to new DEW products. Shop for Mountain Dew Major Melon Soda Cans (12 pk / 12 fl oz) at Harris Teeter. They have shown deep loyalty for flavors and LTOs in the past and an increasing affinity for unique designs that stand out as much as our bold flavors do. This launch represents a new era and shift in visual strategy for MTN DEW flavors by moving into character driven design narratives that also communicate the bold flavor, helping consumers find new flavors faster as well as building equity.ĭEW Nation is a passionate and vocal fan base. The naming, visual identity, Illustration & packaging were all created in-house by our Design team. Our MTN DEW brand just announced the first new permanent flavor in ten years, MTN DEW Major Melon, featuring the great taste of watermelon with a DEW twist.
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